A good FAQ section stops customers from messaging you with the same questions over and over. It also gives nervous buyers the confidence to complete their purchase.
Two types of FAQs
Bizthom gives you two kinds of FAQs:
- Default FAQs — appear on every product page automatically. Great for universal questions like shipping times, return policy, and payment methods.
- Product-specific FAQs — linked to individual products. Use these for questions unique to a product, like "Does this come in other colours?" or "What's the battery life?"
Creating FAQs
Go to Content → FAQs in your dashboard. Click Add FAQ, write the question and answer, and choose whether it's a default FAQ or linked to a specific product.
Ordering your FAQs
Drag and drop to reorder. Put the most-asked questions at the top — if customers have to scroll to find "Do you deliver to Abuja?", you've already lost some of them.
FAQs help Ejiro too
Ejiro reads your FAQs and uses them to answer customer questions on your storefront. The more complete your FAQs, the better Ejiro can serve your customers.